Flower Grafix was formed by Sheila Kwiatek, a designer with 35 years of experience. She works with a talented team of independent specialists with skills in all aspects of web and print communication. Ms. Kwiatek's career started in retail store advertising, then she progressed to designing mail order catalogs, corporate promotions, and every other type of print material. She went back to school to learn web design and has a solid portfolio of active sites. Sheila still has steady work in print, including a yearly business catalog that she's designed since 2000, and the Houston Airshow program that she's also produced for ten years.
Flower Grafix charges competitive fees based on an hourly rate for design work. Fees and expenses are presented to the client in a comprehensive proposal. Communication is handled in the most efficient and beneficial way between Flower Grafix and the client to complete the job on time and within budget. Clients can pay invoices by check, or with a credit card on PayPal using a password protected link on this website.
Flower Grafix asks that you go through this website and see the examples of creative work produced over the years. If you are a client, please take a few minutes to write about your experience working with Flower Grafix in the testimonial section. The resources page has general information and contact info regarding businesses, services, and other vendors recommended by Flower Grafix.
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Sheila Kwiatek's Professional History
Columbus College of Art & Design : Website
Columbus, Ohio | 1971-1975 | Bachelor of Fine Arts | Illustration
Sheila Kwiatek's Professional History
1975-1978 After graduating from college, I made the rounds with my illustration portfolio to small and large ad agencies in Cleveland, Ohio. Unfortunately, the Cleveland agencies had mostly manufacturing accounts, which was not a great fit with my work. I finally landed a job doing newspaper ad layouts for Higbee's, a local department store. If you've ever seen the movie A Christmas Story, then you've seen Higbee's. It was a beautiful store on Public Square in downtown Cleveland. I literally started at the bottom of retail advertising, designing layouts for the basement budget store, from an office in the basement. I was lucky to have a boss who was willing to teach me valuable techniques and give me constructive evaluations of my layouts. I also worked with some very talented illustrators who gave me portfolio advice and New York contacts that would help me when I moved to New York City.
1978-1979 I packed up all my belongings into my brother's van, then he and my mom and I drove to New York City with a new portfolio of illustrations and a few referrals to illustrator reps. We stayed at a cheap hotel near Times Square, and every day I went out with my portfolio. We also looked for an apartment, and I ended up in a small loft space on West Broadway in the Tribeca area. After some false starts, I finally went to a head hunter, who got me an interview with Gimbel's department store. I got a job there doing the same kind of design work I had done in Cleveland, but at least I was doing the work in New York City!
Sheila Kwiatek's Professional History
1979-1981 After a year at Gimbel's, I was recruited by a Macy's art director to work in their advertising department. This was a great experience for me. The tight deadlines and the talented people around me, inspired my creativity and my growth as a designer. By the time I left, I was doing full page ad layouts for the New York Times, magazine ads for Vogue, New York Magazine, and Playbill. I art directed photography with well known photographers like Albert Watson and Jeff Niki. I rode in limos with fashion models and shot on wonderful New York City locations. On Thanksgiving, I was a clown in the Macy's Day Parade. But, my ambition at the time was to work for an ad agency, so I contracted with a head hunter, and went on interviews.
1981-1982 I landed a job at a small ad agency called Levenstein/Gaines with offices on the corner of Madison and 42nd. Their biggest account was a furniture manufacturer called Pennsylvania House. It took me a while to adjust to the slow pace of ad agency life. I had done some freelance jobs while I was at Macy's, and I continued getting freelance jobs. When the recession struck, the ad agency's clients pulled back their projects, and I was laid off.
1982-1990 There were no full time jobs anywhere, so I went full time into freelancing and for the first time, worked under the name Flower Grafix. I had an account with First Boston Capital Group where I was the sole designer for their new venture called Shelternet. It was an innovative business at the time, because they used the first generation of PC's to write programs for real estate mortgage loans. Over time I got work from design studios, public relations firms, catalog agencies, startup businesses, and even Macy's used me to design circulars and catalogs. The 80's were the golden age of mail order catalogs, and it was a big part of my business. I designed the first mail order catalogs for the World Wildlife Fund, Singer, Knorr Foods, Oreck Vacuums, and Cutco knives.
Sheila Kwiatek's Professional History
1991-1999 I left New York for Houston, Texas, when I accepted a contract position in a new ad agency called J&K Direct. I had worked with the owners long distance and had flown down for meetings a few times and found that I liked the Houston life style and environment. At the agency, I designed furniture circulars for an association of furniture retailers in Texas and other projects. When I left in 1997, I started building my freelance work again as Flower Grafix. I worked for other agencies, like Visual Alliance and Guild Graphics, and worked directly with businesses on their graphic design needs.
Sheila Kwiatek's Professional History
2000-2009 I attended two semesters at Houston Community College in 2000 to learn the language and programs needed to design websites. In 2001 I designed my first website for an long-time client, and have gone on to develop and design many more, most of which are still live. Print is still a big part of Flower Grafix's business. My clients include Archstone Smith, Judy Nichols Associates, Houston Gold Exchange, Venture Dynamix, The Wings Program, Secure Messaging Systems, Apex Business Systems, Peran & Scannell Jewelers, L Michael's Jewelry, Gallery Auctions, LongForza, The Pamela Wright Collection, Wright Pawn & Jewelry, BMHG Law, and JM Group.
Website Portfolio: Each sample is currently online. To see the website, click on an image or the word "Website" and it will open in a new window or tab.
ASSIGNMENT
• design a website that matches the sophisticated taste and style of the principles: one an experienced jewelry store owner; the other a retired prima ballerina and jewelry designer • showcase their unique line of jewelry
SCOPE OF WORK
design, flash, soundtrack, slideshow
COLLATERAL MATERIAL
4 page handout
ASSIGNMENT
• design a website to inform the condo residents and owners about the business of the Courtyards of Three Fountains homeowners association • create web pages for the public, and password protected web pages for condo owners • offer an online classified ad area, condos for lease and for sale pages, and general information
SCOPE OF WORK
design, flash, e-commerce, maps, ongoing website updates
ASSIGNMENT
• redesign an existing e-commerce website that sells an extensive line of magnetic jewelry • organize information and product pages • oversee new photography • set up shopping cart program with online product called ShopSite
SCOPE OF WORK
design, art direction, e-commerce
COLLATERAL MATERIAL
magazine advertising, banner ads, business cards, gift certificates, wholesale catalogs, trade show posters and brochures
ASSIGNMENT
• design a website that alerts the publics to upcoming auctions on the home page • design an interface that is easy for the client to make daily changes • implement a slide show solution that can display all the items in each auction
SCOPE OF WORK
design, flash, software training
ASSIGNMENT
• design a website for a real estate advisory service to potential clients that outlines their experience and resources • design the presentation of the content that is clear, concise, and comprehensive • showcase past and current projects to add impact
SCOPE OF WORK
design, flash, illustration, animation
ASSIGNMENT
• a website that features examples of top-notch products for the oil and gas industry • create web pages with photos, drawings and technical specifications for everything in the client's product line. • create pdf files for each product for downloading
SCOPE OF WORK
design, flash, layout
COLLATERAL MATERIAL
business cards, pocket folders, product sales sheets
ASSIGNMENT
• design a website to advertise the client's services and products that reflects the quality of the spa experience • change banner on every page to illustrate page content
SCOPE OF WORK
design, seo
COLLATERAL MATERIAL
logo design, business cards, video, billboard, gift certificates
ASSIGNMENT
• design a website that visually positions Wright Pawn & Jewelry above the typical pawn shop • create visuals that explain the pawn loan process • put together a visual tour of the store • highlight the awards and publicity achieved by Wright Pawn and Jewelry
SCOPE OF WORK
design, illustration, flash
COLLATERAL MATERIAL
billboard
ASSIGNMENT
• design a website to showcase the artwork of a well known Houston fine artist • create an eay to update solution for showing her latest pieces
SCOPE OF WORK
design, website updates
ASSIGNMENT
• design an e-commerce website for jewelry, gifts, fashion items, and custom jewelry and accessories for herditary organizations like the DAR and UDC • oversee the photography of each new item available for sale
SCOPE OF WORK
design, flash, photography art direction, website updates
ASSIGNMENT
• design a website for a newly established law firm that serves as an introduction to potential clients • create profile pages for each laywer that can be viewed online or printed
SCOPE OF WORK
design, flash, logo design
COLLATERAL MATERIAL
business cards, letterhead and evelopes
ASSIGNMENT
• design a website to aid leasing agents sign up new tenants with this upscale midrise apartment complex • create pages with information about floor plans, prices, amenities, photo galleries, neighborhood info, contact forms and directions
SCOPE OF WORK
design, flash, soundtrack
COLLATERAL MATERIAL
magazine advertising
ASSIGNMENT
• design a website that informs clients and potential clients about the services offered by Guild Graphics
SCOPE OF WORK
design
COLLATERAL MATERIAL
logo design, business cards, letterhead and envelopes
Print Portfolio: brochures; catalogs; CD packaging; other printed advertising & sales materials
ASSIGNMENT
• design a 4 page brochure aimed at companies in the oil and gas industry that have been rated first in customer satisfaction surveys • promote the placement the EnergyPoint Seal Of Excellence in their marketing and communication programs • convey strength and quality using images and design concepts
FOR AGENCY
JM Group | Website
AGENCY CLIENT
EnergyPoint Research | Website
COLLATERAL MATERIAL
Seal of Excellence logo redesign
ASSIGNMENT
• design a 40 page souvenir program for the annual Houston airshow • incorporate sponsor ads, maps, schedules, feature stories, and other information
SCOPE OF WORK
designed 10 issues, work with air show executive committee, design special story layouts
ASSIGNMENT
• design a 40 page “to-the-trade” tax prep catalog filled with yearly tax forms and related products • create covers for special imprinting plus integrate custom front and back cover designs
SCOPE OF WORK
designed 10 annual issues, update tax forms yearly, design new cover art each year
COLLATERAL MATERIAL
trade show displays, trade magazine ads, create pdf catalogs for CD distribution, 6 page mini catalog, and programming guide
ASSIGNMENT
• design a pocket folder and sales sheets promoting Rubber Asphalt Coating for roads • develop 7 separate printed pieces that visually illustrate and communicate the advantages of this new technology that transforms old tires into a road overlay
SCOPE OF WORK
develop photo illustrations, like the one on the folder cover, that help to explain "where the rubber meets the road"
ASSIGNMENT
• design a 4 page handout and mailer that introduces Peran & Scannell Jewelers to potential clients • emphasize the trust that clients have after buying jewelry from Peran & Scannell • mirror the design of their website
COLLATERAL MATERIAL
website, email sales campaigns
ASSIGNMENT
• design CD packaging for reciprocating plunger and piston pump pdf catalog • design binder cover for printed inserts
FOR AGENCY
Visual Alliance, Houston, TX
FOR CLIENT
National Oilwell, Houston, TX
COLLATERAL MATERIAL
pdf CD content
ASSIGNMENT
• design a 36 page catalog of traditional clothing, housewares and food from Latin America • reflect this non-profit's business of sustaining the rich craft heritage and natural abundance in the layout and photography
SCOPE OF WORK
design 9 issues, photography art direction, photo styling
COLLATERAL MATERIAL
food product labels, gift certificates, fundraising letter, sales inserts
ASSIGNMENT
• design a book cover that illustrates the importance of testing business contingency plans
SCOPE OF WORK
design, photo illustration
ASSIGNMENT
• design a CD insert, case, and disk containing soothing recorded music for marketing and patient giveaway for St. Luke's Hospital
SCOPE OF WORK
utilize custom photography and stock photography to illustrate the mood of the music
ASSIGNMENT
• design a pocket folder to hold sales materials for LongForza, a reseller of top-notch products for the oil and gas industry
SCOPE OF WORK
design, print production
COLLATERAL MATERIAL
design sales sheets for print and pdf files, website design
ASSIGNMENT
• design a family of sales material promoting portable coding software for physicians
FOR AGENCY
Visual Alliance, Houston, TX
FOR CLIENT
e/md2, Houston, TX
COLLATERAL MATERIAL
design corporate identity program, design CD case insert, design application graphics for software interface
ASSIGNMENT
• design a 16 page catalog of fitness clothing and accessories • create high energy layouts using color and design that represents the product and energizes the consumer to buy
SCOPE OF WORK
design, logo development, press check
FOR AGENCY
J&K Direct
FOR CLIENT
Texas Bodyware
ASSIGNMENT
• design a 24 page catalog and a marketing mailer with CD for Rothstein Associates, a disaster recovery and contingency planning company
SCOPE OF WORK
design, logo development, trade publication advertising, trade show material
ASSIGNMENT
• design a 24 page direct mail catalog of quality cutlery and accessories for food preparation • organize the merchandise in sections to make products easy to find • art direct the photography and styling that makes the product the star of each photograph
SCOPE OF WORK
design, photo art direction, illustrations, photo styling
PLEASE WRITE A REVIEW
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A select list of services, shopping, classes, health care, and more...
DIGITAL PRINTING ImageSet Digital specializes in digital print-on-demand services and the many direct marketing solutions that digital technology makes possible such as variable data printing, integrated direct mail campaigns, and automated web-to-print programs. EMAIL | WEBSITE | 6611 Portwest Drive, Suite 190, Houston, TX 77024 | 713.869.7700
WEB HOSTING Fat Cow: Great Web Hosting, No Bull. Just like our company, The Original FatCow Web hosting plan is a different breed—beefed up with everything you'll need to build a successful online presence—before the cows come home. And to help you every step of the way, we've corralled a great team of folks in the Friendly Moo Crew Support Team. WEBSITE | 866.544.9343
EMAIL MARKETING RatePoint’s Web-based solution allows businesses to manage their online reputation by easily collecting, managing, and promoting consumer reviews and feedback directly on their Website. Additionally, the robust suite of tools offers email marketing and surveys – plus a Web-based console complete with reporting tools. Connect with customers, increase sales and improve your business with RatePoint. Sign-up for a FREE 30-day trial today. WEBSITE | 1.888.777.1636
ONLINE TRAINING lynda.com: Our mission: Helping you learn, master, and apply digital tools and techniques. Here at lynda.com, we believe in life-long learning. We believe that education is power, knowledge creates opportunity, and that technology should be accessible to everyone. Our goal is to make everything we know available to you to help reach your creative and career goals. We believe no one should be phased out, that everyone has a “new and improved” version inside, and that comprehensive, straightforward training can make a world of difference. We want you to not only gain skills, but to also gain confidence. We encourage you to jump in feet first and walk away smarter than you were before. We forever support you in your aspirations to never stop learning, and never stop growing. WEBSITE
ONLINE FTP SERVICE YouSendIt lets you send, track and receive large files electronically. Say goodbye to bounced emails, FTP servers and overnight courier services. YouSendIt is the number one digital delivery service on the web. WEBSITE
CAFE French Riviera Bakery & Cafe sells homemade pastries, sandwiches, breakfast, soups, salads, bread, and smoothies. Coffee, cappuccino, latte, and espresso made to order. Friendly people, cozy surroundings, and great service. Try a toasted french roll with butter and jam with a cappuccino. HOURS: Mon-Thurs 7am-5:30pm Fri-Sat 7am - 4pm | 3032 Chimney Rock, Houston, TX 77056 | 713.783.3264
TEA SHOP The Path of Tea offers the finest premium organic and free trade garden direct teas of each season. Our teas are priced and sold in 2 ounce quantities (approximately 20 cups when the tea is infused only once - many teas may be infused multiple times with excellent results). EMAIL | WEBSITE | HOURS: Mon-Thur 10am-9pm, Fri-Sat 10am-11pm, Sun 1pm-6pm | 2340 W Alabama St Houston,TX 77098 | 713.252.4473
RAW FOODS Sandra Joblonicky, Raw Culinary Arts Chef & Instructor. Learn the BENEFITS of living, organic foods through ‘tasting classes’ and ‘home parties’. RAW, organic foods provide guiltless choices and mouth watering, satisfying food that restores the body to its natural balance. As easy as trying out a new recipe! Fab Desserts and no calorie counting. All Flavor ...NO Guilt! EMAIL
VISION SPECIALIST Dr. Zuckerbrod is certified by the American Board of Ophthalmology and practices general ophthalmology. During his spare time Dr. Zuckerbrod enjoys gardening and theater; his first play was produced successfully in Houston and Los Angeles. Dr. Zuckerbrod’s patients get to share his interest in photography; examples of his work decorate the office! WEBSITE | 5420 Dashwood, Suite 101, Houston, TX 77081 | 713.668.9118 or 832.553.3937
MASSAGE Gandhari Boulogny, Massage Therapist and Reiki Master. She has been working professionally in Houston for over 20 years, since 1987. Her healing techniques include: Deep tissue massage, acupressure, orthobionomy joint release, reflexology, cranio/sacral therapy, reiki healing and energy clearing and balancing. She also offers hot river stone massage and raindrop aromatherapy sessions... EMAIL | WEBSITE | A Healing Collective, 2715 Bissonnet Suite # 205, Houston, TX 77005 | 281.217.2910
ACUPUNCTURE Donna Guthery, of White Lotus Acupuncture, is a licensed acupuncturist, herbalist and family nurse practitioner in the State of Texas. The mission of the White Lotus Acupuncture is to provide a safe, healing environment of care in order to achieve spiritual, emotional, and physical harmony. The principles of evidence-based Traditional Chinese Medicine will be applied to ensure that all patients are being treated with therapies of proven efficacy and maximum likelihood of benefit for their condition. EMAIL | WEBSITE | 4807 Holly st Bellaire, TX 77401 | 713.706.3161
CHIROPRACTOR Dr. Richard Werner has been in practice in Houston for 26 years treating professional Olympic, college, and school athletes, various dance companies including Houston Ballet and Dominic Walsh Dance Theatre, and touring theatre and musical groups. He cares for all family members from pregnancy through grand parenting. EMAIL | WEBSITE | 3411 Richmond, Suite 100, Houston, TX 77046 | 713.528.500 | 713.824.2365
CHILD CARE Charlotte Jiritano is a mature and experienced child care professional. Perfect for children ages 4 and up with a maximum of 2 children. Afternoons and evenings only. References available. EMAIL | 713.975.0760 | Leave message if not home.
VET Animal Avian Hospital of the Village is a progressive, full-service, well-care, diagnostics and laser surgery veterinary practice. We use proven pharmacology and state of the art technology for Dogs, Cats, Birds, Ferrets, Pocket Pets, Reptiles and Other Exotics. EMAIL | WEBSITE | 2422 Robinhood, Houston, Texas, in the Rice University Village | 713.524.3800
ART GALLERY From its inception in 1976, Archway Gallery has been home to many of Houston’s most dynamic and collectable artists. As the area’s longest-running artists-owned gallery, Archway features the work of local and regional painters, printmakers, sculptors, fiber artists and ceramists. Monthly openings featuring resident artists allow patrons and clients to browse a frequently-changed mix of fine art and craft. Patrons of the gallery are invited to visit six days a week: Monday through Saturday. One or more of the gallery’s resident artists will be on hand each day. EMAIL | WEBSITE | HOURS: Mon-Sat 10am-6pm Sun 1pm-6pm | 2305 Dunlavy, Houston, TX 77006 | 713.522.2409
JEWELRY Jewelers Shelley Peran and Dawn Scannell have dedicated themselves to providing jewelry which ceaselessly serves to illuminate and enrich the events of our lives. They are known for creating an exquisite and yet comfortable environment in which to view, experience, create, and select beautiful diamond and gemstone jewelry. EMAIL | WEBSITE | 2900 Weslayan, Suite 535, Houston, TX 77027 | Show room hours by appointment | 713.871.1909
PAWN SHOP The Wright Pawn & Jewelry Company buys diamonds, watches and fine jewelry as well as scrap gold, platinum, sterling flatware, signed crystal, collectibles and high-end electronics. If you want to sell these items, our store is the place for you! All quotes are made by a trained member of our staff. Pamela Wright is an accredited member of the International Society of Appraisers. Pamela and Jack Wright work hard each day to ensure that each customer is treated in the friendliest and fairest way possible. Houston buyers, sellers and collectors frequent The Wright Pawn & Jewelry Company. | EMAIL | WEBSITE | HOURS: Mon-Fri 10am to 6pm Sat 10am to 4pm | 6218 Westheimer, Houston, TX 77057 | 713.780.2274
AUCTIONS Step into a world filled with treasures, beauty, and truly unique finds. A visit to Gallery Auctions is akin to an international buying trip completed under one roof. For twenty-five years Vikki Vines, owner and auctioneer, has been committed to her passion for the industry. Gallery Auctions has become the Southwest’s largest trade source and a haven for buyers looking for a great deal. Gallery Auctions has something for everyone, in every price range. We welcome buyers and sellers to visit Gallery Auctions. Gallery Auctions provides a quality buying experience for both dealers and the public. We also have a smooth selling process for estates, consignments, and of course our overseas shippers. WEBSITE | 10205 Sweetwater, Houston, TX 77037 | 281.931.0100 | 1.800.764.8423
ENTERTAINMENT Bayou City Performing Arts (BCPA) was founded as the Montrose Singers, Inc. in November of 1979. Led by founding director Andy Mills, the Houston based men's chorus met with early successes marked by lavish productions at the Tower Theatre, performing with as many as 80 singing members. The BCPA family of choruses has expanded to include Gay Men's Chorus of Houston (GMCH), Bayou City Women's Chorus (BCWC), Bayou City Chorale (BCC), and Bayou Rhythms. 2009/2010 marks BCPA's 31st anniversary of continuous performances. WEBSITE | 713·521·7464
DREAMWEAVER EXTENSIONS Project Seven has been making Dreamweaver extensions (plug-ins) since 1998. In fact, we pioneered commercial plug-ins for Dreamweaver. When you buy a PVII extension you are buying a product that is ready for any browser, gets you great SEO, is accessible, standards-based, and that comes with a level of refinement that is simply unsurpassed. We believe in efficient, focused, accessible and standards-based code—which is why every last bit of markup, CSS, and JavaScript in our products and in our Web site was written in-house. It was the only way to satisfy our quality standards and, besides, we love writing code. WEBSITE
PRINT BROKER Guild Graphics: Donna Lansdowne leads a group of dedicated graphics arts professionals that has more than 150 years of combined experience in the graphic arts industry. Our staff has worked in advertising, marketing, design, electronic prepress, high quality printing and direct mail from the days of hot metal through the most sophisticated electronics in today's graphics industry. EMAIL | WEBSITE | 1.501.321.6171
HOME CLEANING SERVICE Just Cleaning Company offers professional maid services at affordable prices to the Greater Houston, Texas community (Central, Southwest, Northwest, Galleria, Midtown, Uptown, Bellaire, West U, Medical/Museum District, Heights, Oak Forest, Garden Oaks, Memorial, Spring Branch, Meyerland, Westbury, Sharpstown, Humble, Katy , Sugarland, Spring and Kingwood ). Our mission is to provide a quality cleaning service at affordable prices for anyone that needs a clean home. Just Cleaning low prices, excellent service! WEBSITE | 6214-B Beverlyhill St., Houston, TX 77057 | 713.340.1717
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